Insights
![Short-Term Solutions Versus Future Foresight – Do Customers Know What They Want?](/wp-content/uploads/2024/07/Cropped-Image-of-Office-Workers-Attaching-Wooden-Gears-to-Each-Other-on-a-Desk-in-the-Office-5.png)
Short-Term Solutions Versus Future Foresight
Do Customers Know What They Want? “If I had asked people what they wanted, they would have said faster horses.” – Henry Ford, founder of the Ford Motor Company The question of whether customers know